Instagram Live was not as popular as it is nowadays. It has eventually grown just not for the Entertainment’s sake, but businesses are also taking its advantage to the fullest.
Instagram Live session helps you connect with your audience or followers have a real-time conversation, take feedbacks, and much more. It is very important to keep in mind its importance as it gives a transparent image of you to your audience.
Sharing your success, achievements, and the news about your brand or business can give them a sense of trust and build loyalty towards you.
Authenticity is another factor that helps your followers trust you as live sessions are real and not scripted in any way. The more realness you present, the more advantageous it is to you.
Hence, here are the essential tips to keep in mind to run a smooth Instagram Live Session:
- Strong Internet Connection
If you’re using a Wi-Fi connection, it is suggested to keep your Wi-Fi free of all other devices, or else it can slow down the Internet speed. You might have experienced watching other people’s lives that their video pauses a lot, and if not, it keeps on crashing. This kind of experience can lose you an audience.
Keeping your audience hooked is very important, and thus, a weak Internet connection can stand in your way.
- Split-Screen Feature
Instagram introduced its split-screen feature long back, where two people can go live together and interact. For a smooth experience:
- Coordinate with your partner beforehand to avoid any confusion.
- Go live and let them join your session. If they’re going live, it’s required for you to join.
- Don’t go dull with your live session. The audience will only join and stay connected if you build up an exciting conversation.
- Story Highlights are Important
Your live sessions could be saved only for a short period of time. Thus, creating a story highlight can pin your live for the people who visit your profile.
To save your Live on story highlights, follow the steps below:
- Go to the archive and open the saved videos.
- Tap on the ‘Highlight’ icon on the bottom of the screen.
- Create a new highlight or add to an existing one.
- Turn your phone to ‘DND’ or ‘Airplane Mode’
Getting calls while you are live can pause your video in between, which again can lead to losing interest amongst your audience. Turn your phone to ‘Do Not Disturb’ mode, which will dismiss your calls automatically.
Even if you’re putting your phone on ‘Airplane Mode,’ you must keep your Wi-Fi on to connect to the Internet.
Source:-How to Ensure your First Instagram Live Session Runs Smoothly
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